Question 2. How effective is the combination of your main product and ancillary texts?

FILM MAGAZINE COVER

• My magazine is a new developed magazine.
• Available free weekly in The Guardian (British national daily newspaper).
• Idea from News of The World (British national weekly tabloid newspaper) – weekly have a free lifestyle magazine ‘Fabulous’.
• High production values – articles with new and upcoming film directors.
• High production values – use high quality glossy paper.
• High production values – available online on own separate website ‘ww.flick.com’ website – available worldwide.
• ‘Meet the cast of Maya and Me’ - creates intrigue.
• Featuring the film on the cover of the magazine, helps people talk about the film (word-of-mouth), this is the most effective way to sell products.
• The film may be featured on other film magazines worldwide, because of its high production values.

FILM POSTER

• Film Poster will be on billboards all over Britain and America – high production values.
• Film poster will inform people of the forthcoming film.
• The films website is also on the poster, so audience can view more details about film.
• High production values – Warner Bros. and Film Four producers of Due Date and Slumdog Millionaire – cinema tickets of film on poster.
• Used idea of scrapbook on film poster to show the delightful and laidback genre of the film.

FILM TEASER TRAILER

• Music – doesn’t have one tone, flow of music is well used – high production values.
• Location used – in school – doesn’t prove high production values – limited access to locations.
• Location used – at home – doesn’t prove high production values – limited access to locations.
• Teaser Trailer shows all moods of film to inform the audience what to expect from the film.

ALL TEXTS

• Typography – same title used in all texts.

• Used films website on Film Poster and Film Teaser Trailer, so audience can view more details about film.
• Same release date given in Film Teaser Trailer and Film Poster.
• Billing block used in Film Poster and Film Teaser Trailer.
• All the products together will help promote my film.
• The genre of the film is clear in all three texts as we can see the main actors are teenagers, so the audience are aware it’s a teen film, however the teaser trailer shows how it is more serious than a conventional teen film.
• The tagline is not used effectively through all the texts, so the tagline doesn’t create familiarity though the title does.
• My Film Poster, Film Magazine Cover and Teaser Trailer, will be available world wide, a collaboration of British and American producers.
• Word of mouth about film will spread through social networking sites like Twitter and Facebook.